Cross-Channel Marketing: Get Maximum Results with Your Marketing Dollars

  Cross-Channel Integration, in my opinion, is important within the context of the Internet as well as the traditional mediums of radio, television and print that take a business beyond the Internet world. What I mean by that is there are several different “Internet channels” that are essential to any business’s Internet Marketing Plan (IMP). […]

Why Social Media Matters

Why is Social Media Important to YOU? Connecting with your customer, building relationships and establishing trust is nothing new!  Traditional Marketing is not DEAD, it has had to evolve to keep up with the people!  Your customers are looking for something… and it’s not just about who has the best products or the best prices. […]